Comments, What For? User Participation and Quality of the Debate in Four European Newspapers Political J-blogs

MediaWatchIn recent years, we have witnessed an increase in the spaces for content written by audiences in the news media and the growing integration of such material in areas that had been reserved for news professionals until now. And, without a doubt, political issues have been one of the ones that have generated the most debate on the networks. And, without a doubt, political issues have been one of the issues that have created the most citizen participation. To contribute to this debate, the article summarizes findings of a broader project on the activity of audiences employing qualitative research of the users’ comments collected from the political blogs of,,, and As results indicate, the patterns of the audience’s participation varied across countries. Still, it coincides in that there are lower levels of dialogue between participants as well as of involvement of the authors-bloggers than expected.

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Behind the Comments Section: The Ethics of Digital Native News Discussions

MaCHomepageInitially offered as a digital public sphere forum, comments sections became the preferred democratic arena for gatekeepers to encourage their readers to engage in constructive dialogue about relevant issues. However, news sites require commenters to remain civil in their interactions, which led users to seek alternative ways of commenting on the news. This article explores in-depth the contents of a sample of 98,426 user-comments collected between February–March 2019 from three major Spanish digital native newspapers:, ElEspañ, and The main goals were to analyze whether comments in news outlets are deliberative, to assess the quality of the debate that takes place in them, and to describe their specific features. Discourse ethics were explored to determine the discussions’ impact, the language used, the acceptance of arguments, and the recognition and civility of participants. Findings reveal that comments sections in news outlets do not have a dialogic nature and that the debates have a low-quality profile. Nonetheless, the degree of mutual respect in interaction is acceptable, with slightly observed levels of incivility. Finally, the data suggest that the focused comments are higher on social media and that memes and emojis represent a new form of digital discourse.

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Female Candidate Word: The Limited Gender Impact on the Electoral Discourse in Twitter

journalThumbnail_es_ESThis research develops a descriptive analysis of the topics promoted on Twitter by lehendakari candidates during the cybercampaign of the Basque Autonomous elections of September 2016. To this end, the study includes four categories of framing and three discursive strategies that have been analyzed in 411 messages from the front-runners of the five formations that obtained parliamentary
representation. The candidates have had an unequal activity on Twitter, although in all cases the policy issues have been the most common frame. It has not been possible to establish a relationship between the sex of the candidates and the issues addressed. Likewise, the presence of the gender perspective has been almost testimonial in its messages. For all these reasons, the study points out the contradiction between the institutionalized approach of the political parties and that of their candidates.

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Feminist hashtag activism in Spain: measuring the degree of politicisation of online discourse on #YoSíTeCreo, #HermanaYoSíTeCreo, #Cuéntalo y #NoEstásSola


The use of Twitter as a tool for mobilisation has made digital social and political activism a growing area of interest in communication research. Scholars have underscored the effectiveness of Twitter in galvanising the opinion of broad sectors of the public and expressing the indignation of average citizens on issues of social concern (Bruns et al., 2015; Martínez, 2017). The rise of feminist social media activism has prompted a number of studies on the feminist movement’s use of hashtags to foster online conversations on specific issues (Jinsook, 2017; Turley & Fisher, 2018; etc.). This article examines the correlation between the degree of ideological commitment amongst social media users and the nature of their Twitter conversations on a given issue. The analysis focuses on Twitter conversations generated by feminists, influencers, journalists and politicians in reaction to the controversial sentencing of the Wolf Pack (La Manada) –a gang of men involved in a sexual assault perpetrated during the San Fermín festival in Pamplona. Big data techniques were used to explore the nature of messages containing four highly charged hashtags central to feminist discourse on this issue: #YoSiTeCreo (Yes, I believe you), #HermanaYoSíTeCreo (Yes, sister, I believe you), #Cuéntalo (Talk about it) and #NoEstásSola (You are not alone). Our findings indicate that the levels of ideological commitment of Twitter users participating in what was essentially a feminist conversation varied to an extent that impeded serious interaction amongst them, either online or offline. From the perspective of communication strategy, feminist hashtag activism would appear to be an intermediate step in a longer process of creating a higher consciousness regarding gender equality issues in Spain.

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Political Communication in times of a New Political Culture

cover_issue_48_es_ESThe process of globalisation and its clear communicative, cultural and political effects are greatly affecting two relatively new concepts in academic research, specifically Political Communication and Political Culture. The relationship between these concepts is increasingly interdependent as the tools and languages of Political Communication strongly influence the formation of the New Political Culture, and in turn, citizen activity through digital communication tools is conditioning the generation of content and the creation of discourse which take shape in the form of Political Communication.
We believe that to understand the reasons for this relationship it is necessary to establish, firstly, the characteristics of the New Political Culture, and secondly, the way in which the possibilities offered by technology transform the generation and transmission of Political Communication. Possibly the newest aspect of this relationship is that it has a two-way nature, altering the classical roles of the communication process that clearly distinguishes transmitters and receivers. This new aspect constitutes global evidence and is felt in a very similar way in all western representative democracies.
This work endeavours to describe and analyse this emerging scenario which has taken shape as another of the transformations which are occurring in advanced societies, and to identify some trends which, in all cases, are subject to the accelerated change of our time.

Scope and Difficulties of the Transmedia Practice. A Case Study on the Spanish PSM System


According to a growing volume of academic literature on the subject, transmedia fiction and non-fiction production is now one of the main areas driving innovation in media companies, thanks to the improvements it brings in numerous interconnected fields: narrative and content, management and productive strategy, brand promotion, etc. In this context the article focuses on transmedia linked to public broadcasting companies, starting with a qualitative study based on interviews with expert professionals from thirteen corporations in Spain, one operating at the national level (RTVE) and twelve at the regional level (A Punt Media, CARTV, CCMA, CRTVG, CMM, EITB, EPRTVIB, RTVM, RTPA, RTVA, RTRM and RTVC). The results show how professionals view the concept of transmedia production, its advantages, disadvantages and the challenges it poses, which depend on these corporations’ service and relationship with audiences. As the conclusions state, the keys factors for understanding the professional transmedia strategy of public broadcasting corporations are found in the characteristics of today’s media market, which is suffering from budget cuts and growing competition.

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The university teaching of cyberjournalism in Brazil and Spain: formative responses and future challenges in convergent and social context

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Brazil and Spain are two Iberoamerican countries that have evidenced up to date one of the highest dynamisms in the online professional and scholar fields. Taking into account the consolidation in the last years of social journalism and media convergence tendencies, this article analyses how online journalism teaching is currently being developed in six of the most relevant public and private universities of Brazil and Spain. The study aims to gain a depth insight into the response that University education is giving to the current and future needs of a society increasingly interconnected and influenced by technology, and thus more and more convergent and social. With this purpose, the study uses a methodological approach based on the analysis of several teaching curriculums in Grade and Posgrade, apart from considering the opinions of teachers in charge of online journalism subjects in both countries. The results provide specific data about training models, denomination of the courses and subjects, curricular development options, current theoretical and practical approach to online journalism related subjects and future challenges and opportunities. It was concluded that the professional change promoted at different levels by the processes of media convergence and the assimilation of the 2.0 productive routines has promoted a progressive adaptation of the Brazilian and Spanish curricula in terms of diversification, transversality and specialization. In these curricula, teaching around cyberjournalism responds to the need for journalists for an increasingly broader education.

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Airtime Takes the Street: Intersectionality and Space Making through Cross-Media and Cross-Cultural Initiatives

Future of Journalism 2019This paper examines the strategies used by the Bilbao-based radio station Radio Candela and how they have progressively created a space for intercultural exchange for the Basque–Latin American community within the public sphere of the greater Bilbao metropolitan area. The main objective of this study is to identify and evaluate the approaches the station has developed and employed for creating a medium of inclusion through cross-cultural programming and activities—residencies and workshops in public schools—in order to foster a multicultural dialogue and integration within the immigrant communities in Bilbao. The station’s major achievement is thoroughly studied which cons

ists of the creation of a multi-ethnic comparsa (festival group) into Bilbao’s Great Week Festival, a major eight-day city-wide festival celebrated at the end of every August. The Basque Country provides a fitting scenario for a study on immigrant-focused media due to its socio-cultural context within Europe and Spain and the marked differences between the cultural traits and traditions of the region, making it an exemplary place to analyze an ethnic radio station’s strategies thriving in a complex linguistic landscape. Qualitative analysis techniques have been applied to define what Radio Candela has done to build spaces of inclusion and to identify specific points of encounter and co

nfrontation between the Latin-American community and the local residents. Results demonstrate that although a dialogue between opposing communities promoted by a medium and that has reached the streets of the city has begun, there is still a lack of more systematic and less anecdotal strategies for a true intersectionality.

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Feminisms outraged at Justice: the online conversation on ‘La Manada’ case


This paper examines the online conversation on Twitter resulting from the court ruling in the ‘La Manada’ case, linking the judiciary to feminism, currently one of the most active social movements. To this end, a case study methodological based on an empirical approach to social network analysis was employed. Both of them are useful for distinguishing between spontaneous and strategic indignation and, therefore, for inferring that feminisms still have many alliances to explore.

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Television and New Narratives: The use of Augmented Reality on Antena 3 News

caratula 2018-2Technological innovation engages with new journalism narratives in a context marked by a wide information offer, in which the media try to differentiate themselves and generate more interactivity towards their audiences. This investigation analyses the use of Augmented Reality (AR) as an informative tool on Antena 3 news, in the period between January and April 2019. This Spanish television channel is a pioneer in the implementation of this display technology that recreates immersive situations superimposing physical and virtual realities.

The main objective is identifying topics that use AR most, as well as determine their form, interactivity level and main functions. With a clear informative purpose, these resources are mainly associated with news of general interest, normally with a certain prevision or durability. Additionally, this study outlines main characteristics of a surrounding innovative scenography which promotes a closer approach among the anchorman and spectators, contributing to a better information comprehension and assimilation.

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