Feminist hashtag activism in Spain: measuring the degree of politicisation of online discourse on #YoSíTeCreo, #HermanaYoSíTeCreo, #Cuéntalo y #NoEstásSola

The use of Twitter as a tool for mobilisation has made digital social and political activism a growing area of interest in communication research. Scholars have underscored the effectiveness of Twitter in galvanising the opinion of broad sectors of the public and expressing the indignation of average citizens on issues of social concern (Bruns etContinue reading “Feminist hashtag activism in Spain: measuring the degree of politicisation of online discourse on #YoSíTeCreo, #HermanaYoSíTeCreo, #Cuéntalo y #NoEstásSola”

Scope and Difficulties of the Transmedia Practice. A Case Study on the Spanish PSM System

According to a growing volume of academic literature on the subject, transmedia fiction and non-fiction production is now one of the main areas driving innovation in media companies, thanks to the improvements it brings in numerous interconnected fields: narrative and content, management and productive strategy, brand promotion, etc. In this context the article focuses onContinue reading “Scope and Difficulties of the Transmedia Practice. A Case Study on the Spanish PSM System”

The university teaching of cyberjournalism in Brazil and Spain: formative responses and future challenges in convergent and social context

Brazil and Spain are two Iberoamerican countries that have evidenced up to date one of the highest dynamisms in the online professional and scholar fields. Taking into account the consolidation in the last years of social journalism and media convergence tendencies, this article analyses how online journalism teaching is currently being developed in six ofContinue reading “The university teaching of cyberjournalism in Brazil and Spain: formative responses and future challenges in convergent and social context”

Feminisms outraged at Justice: the online conversation on ‘La Manada’ case

This paper examines the online conversation on Twitter resulting from the court ruling in the ‘La Manada’ case, linking the judiciary to feminism, currently one of the most active social movements. To this end, a case study methodological based on an empirical approach to social network analysis was employed. Both of them are useful forContinue reading “Feminisms outraged at Justice: the online conversation on ‘La Manada’ case”

Uncovering hidden patterns of meanings: the case of the most successful Spanish radio sports programs on Twitter

Nowadays, sports programs have become spaces of great influence due to the status acquired by sports and everything that surrounds it. These types of journalistic programmes use the microblogging network to get closer to their fans and increase their visibility. Spanish radio discovered social networks in the 2009-10 season (Peña and Pascual, 2013: 124) andContinue reading “Uncovering hidden patterns of meanings: the case of the most successful Spanish radio sports programs on Twitter”