This paper examines the strategies used by the Bilbao-based radio station Radio Candela and how they have progressively created a space for intercultural exchange for the Basque–Latin American community within the public sphere of the greater Bilbao metropolitan area. The main objective of this study is to identify and evaluate the approaches the station has developed and employed for creating a medium of inclusion through cross-cultural programming and activities—residencies and workshops in public schools—in order to foster a multicultural dialogue and integration within the immigrant communities in Bilbao. The station’s major achievement is thoroughly studied which cons
ists of the creation of a multi-ethnic comparsa (festival group) into Bilbao’s Great Week Festival, a major eight-day city-wide festival celebrated at the end of every August. The Basque Country provides a fitting scenario for a study on immigrant-focused media due to its socio-cultural context within Europe and Spain and the marked differences between the cultural traits and traditions of the region, making it an exemplary place to analyze an ethnic radio station’s strategies thriving in a complex linguistic landscape. Qualitative analysis techniques have been applied to define what Radio Candela has done to build spaces of inclusion and to identify specific points of encounter and co
nfrontation between the Latin-American community and the local residents. Results demonstrate that although a dialogue between opposing communities promoted by a medium and that has reached the streets of the city has begun, there is still a lack of more systematic and less anecdotal strategies for a true intersectionality.
Future of Journalism Conference 2019
Technological innovation engages with new journalism narratives in a context marked by a wide information offer, in which the media try to differentiate themselves and generate more interactivity towards their audiences. This investigation analyses the use of Augmented Reality (AR) as an informative tool on Antena 3 news, in the period between January and April 2019. This Spanish television channel is a pioneer in the implementation of this display technology that recreates immersive situations superimposing physical and virtual realities.
The main objective is identifying topics that use AR most, as well as determine their form, interactivity level and main functions. With a clear informative purpose, these resources are mainly associated with news of general interest, normally with a certain prevision or durability. Additionally, this study outlines main characteristics of a surrounding innovative scenography which promotes a closer approach among the anchorman and spectators, contributing to a better information comprehension and assimilation.
Follow Reading (Spanish)
This text explores perspectives from which citizen participation in media debates on civic issues can be reconsidered by means of a review of the existing literature on this subject and a qualitative study of how one particular public service media programme facilitated audience engagement and involvement in public discussion leading up to a major political event. The first section provides a general discussion of what media organisations do to engage the public they serve on political and social issues, the challenge of stimulating audience involvement and the ways in which editors and producers attempt to give average citizens a voice on topics normally framed by elites. The second offers a case study based on semi-structured interviews and content analysis of public participation in Morning Call, a weekday British Broadcasting Corporation (BBC) Radio Scotland phone-in news and current affairs show (the only programme of its type broadcast in Scotland) during the run-up to the 2014 Scottish independence referendum. Focus has been placed on determining what programmes of this nature can and cannot achieve in terms of civic engagement and which practices implemented by public broadcasting networks best stimulate audience engagement.
Follow Reading (English)
The Three Kings parade in Andoain in January 2019 became one of the most commented topics on social networks and in the media. This paper analyzes the treatment of King Baltasar’s lapse in his speech from the balcony of the town hall. The main patterns of meanings were studied and the actors that energized the conversation were identified.
Follow Reading (Basque)
This communication presents the results of a project funded by the University of the Basque Country and developed by the group specialized in educational innovation (KZBerri), focused on the teaching-learning processes in subjects related to cyber journalism. This professional and knowledge field represents one of the main engines of the advancement and pedagogical renewal that the curricula in Communication have been experiencing in the last two decades, reform that in Europe was materialized in 2010 with the implementation of the European Space of Higher Education (EHEA). The University of the Basque Country (UPV / EHU) was a pioneer in this renovation by introducing the optional subject “Electronic Journalism” in 1996 and, later, in 2010, the subject “Cyber Journalistic Writing”, common for its three grades in Social Communication (Journalism, Advertising and Audiovisual Communication). This course-subject has become a nursery of didactic innovation and since 2017 it has been subject to the application of various innovative teaching methodologies. The paper examines one of these methodologies, based on the virtual international collaboration between UPV / EHU students and students from leading Ibero-American universities in cyber journalism, specifically, the Brazilian Mato Grosso do Sul and Pirauí, and the Portuguese Beira Interior and Porto . During the first semester of the 2018/2019 academic year, these students were organized into five working groups, each consisting of two Brazilian students, two Portuguese and one Basque, who jointly and in depth developed information coverages for development. of multimedia web only stories. For the analysis of the experience, several qualitative methods have been applied (student and teacher surveys, discussion group and interaction analysis for virtual collaboration). The results offered by the paper shed light to understand the advantages and disadvantages derived from the introduction of factors such as virtual collaboration for internationalization at home (IaH) (Crowther et al., 2000; Harrison, 2005; Knight, 2007; Holmes & O’Neill, 2012) and the promotion of multilingualism (Ishikura, 2015) in an area such as cyber journalism. Fundamentally, they allow us to recognize whether, as in other areas, the teaching of cyber journalism can converge today at the international level (Latin America) and in what aspects.
IAMCR Madrid 2019 Conference